Data Services
Often overlooked, or brought in as an afterthought, data services are frequently undervalued. Let us show you some examples of WHY data is so important and thereby demonstrate the services we offer.
Merge, Purge and dedupe
This is simply taking multiple lists, merging them together and ending up with one file. This is then deduplicated to remove any possibility of an end user receiving more than one mailing. In addition, it also saves the operator money as we remove the cost of spurious mailings, leading to a higher ROI
Address verification
By running the data against postal services 'approved' addresses, we are able to achieve two things:
1) Higher deliverability rates
2) Lower postal costs
By verifying addresses against the postal services in various territories, we are able not only to supply complete, verified addresses by appending missing fields, adding full postal codes etc, but also ensuring that we achieve the maximum postal discounts available for our clients.